Every project starts with a single task. Our first task in Kaduregel Shefel, an alternative art project documenting cultural diversity through football, was to produce our first ever exhibition at an underground gallery in Tel Aviv. The exhibition was a success, with raving reviews from both visitors and media. This was an inspiration for us to continue and expand the project. As the developers that we are, we decided to be agile in order to scale. Using scrum, we were able to scale to video content, producing events abroad, managing communities and meet-ups, collaborating with artists and creating unique products. In this talk, we will explain how we leveraged agile on underground art.